In every business there are mistakes, and we all try to avoid those mistakes. But when it comes to SEO it is very easy to make a mistake, but a mistake in SEO can mean a lot of long term issues for your company and your websites, so it is of the greatest importance to avoid any type of mistakes in SEO. How To Hire SEO for your website
The most common mistake companies tend to make is to hire a low level SEO Company that offers guaranteed results. There is no such thing as guaranteed results, especially if you are in a highly competitive market. No one can guarantee a rank, not even SEOmoz or Majestic SEO.
Make sure that your company knows what it is doing and that they are not implementing black hat SEO methods as that may hurt your site badly.
Most companies offer submission of your website to search engine directories. Although it is OK to submit your website to business directories, there is absolutely no point in paying anyone to submit your website to search engines. Search engines will find your website themselves, in a matter of a week or two max. So this is just one of the ways those fake SEO companies want to earn from you.
And whatever you heard, don’t go with it blindly, ask your SEO Company to explain why something is good and why something is bad. Most people heard about high keyword density, but that used to matter a few years back, not is does matter, but not in a way that would benefit you. If you stuff your pages with keywords you can get penalized. Make sure to avoid these SEO mistakes when hiring an SEO company for your business.
The search optimization industry is a new emerging one and we are not very familiar about the expertise of all its fields. The first and foremost problem faced by the merchants is how to hire an SEO expert? Moreover it is even hard to judge what should be expected from the SEO agency on the part of being a consumer affordable SEO packages.
There exist various aspects which are to be thought about the vital one to start with is the cost. How much is the merchant expected to pay? The answer to it is not fixed, it highly depends on the topic the SEO expert agrees to. Thus the costs can vary in a wide range.
The cost may also vary based on the location of the merchant and the SEO company. As far as high ranges are concerned you should not be shocked to see some firms charging thousands and thousands of dollars. These big companies can expect numerous reports, ample of client management, etc this cost is built for the amount of service it provides. But this is not an obligatory situation. If you are working with an individual person the cost may be much lower. The major difference between the other services offered and the SEO firm is that a true expert will be observing your pages and making all possible recommendations. In his case your charges may also be divided by pages. Some firm may charge you $100 per page while the other may charge 200 for the same page. The double amount does not ensure that the prior one is half worse than the later or the later one is double better than the prior one. It may simply mean that the firm with higher charge has twice the demand to the firm charging less. Thus they are enjoying the benefit to charge a higher price.
The other factor that affects price is the quantum of work that the merchants are ready to offer. Consider a simple example of 2 merchants. One of them just wants an SEO specialist to look over the page and offer the recommendations and the changes are brought about by the merchant himself. While the other merchant may desire an SEO expert to update his page completely him. Thus making sure that in the second case the SEO expert will be charging the merchant much higher than in the first case. Thus it entirely depends on the work level offered to the SEO expert by the merchant to determine the cost of the assignment. If the merchant is prepared to do the work himself based on the SEO company’s advice, he will definitely be able to save a lump sum of money in the end of the financial year.